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Media

Sportswear rules! Surge continues as data shows what's driving media impact

Sportswear rules! Surge continues as data shows what's driving media impact

​The latest data report from Launchmetrics shines the spotlight on sportswear and the headlines story is — perhaps unsurprisingly — that athleisure and sneakers continue to be key drivers while luxury is also important.
Fashion
Media
Clarks is back in the metaverse with Roblox Playprints initiative

Clarks is back in the metaverse with Roblox Playprints initiative

​Clarks is returning to the metaverse via an “out-of-this-world adventure” with the launch of Playprints World on Roblox. This new development focuses on a category for which the brand is well-known — kids’ shoes.
Fashion
Media

Meta hit with record $1.3 bln fine over data transfers

Meta was hit with a record 1.2 billion euro ($1.3 billion) fine by its lead European Union privacy regulator over its handling of user information and given five months to stop transferring users' data to the U.S.
Media

Podcast: Leslie Serrero of Casa Komos Brands Group talks about luxury spirits marketing

Leslie Serrero, international managing director of Casa Komos Brands Group, is the new guest of the LuxurynsightXFashionNetwork podcast series, talking to Godfrey Deeny about corporate strategy in the spirits industry.
Luxury
Media

Campaigns

Hera names Lioness Rachel Daly as ambassador

Hera names Lioness Rachel Daly as ambassador

It’s not just the women’s football World Cup fast approaching this summer (in July and August), but English professional women’s teams and English female players specifically, are hot property for fashion brands.
Fashion
Collection
The Fold launches campaign with Manchester City Women’s team

The Fold launches campaign with Manchester City Women’s team

As a women’s luxury workwear brand “that empowers self-belief, elevates workwear and champions ambition”, The Fold is big on high-profile link-ups. 
Luxury
Campaigns

Swarovski launches 'other-worldly' campaign, works with Meisel, McGrath

​High-profile jewellery brand Swarovski has launched a new campaign, Metamorphosis, to celebrate “joyful self-expression and the transformative power of crystals”.
Fashion
Campaigns

Ferragamo names Jeno Lee first global male ambassador

Italian luxury brand Ferragamo announced on Monday the appointment of Jeno Lee as the Florentine company's first global male ambassador. 
Luxury
Campaigns